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I am going have a quick look at Lead Lightning a program developed by Neil Guess. I will give you my perspective on whether this product is worth the advertised price of $7 one time fee, enjoy my Lead Lightning Review.


Lead Lightning sells Internet Marketing training designed to generate automated leads. If you have heard the term leads this is another word for traffic. There are a multitude of lead generating programs selling their wares to prospective buyers.  Lead Lightning in my opinion is what is referred to as a Multi level marketing program (MLM). Programs like Lead Lightning get you to buy in so that you can then turn around and promote Lead Lightning, in other words it is a recruitment based program.

lead lightning leadsWHO IS A GOOD  FIT FOR LEAD LIGHTNING?

I will say that people new to the online money making game are prime targets for recruitment do to the fact they lack the knowledge on how generating income online really works and may be under the misconception that getting traffic or leads relates to sales which is really only half the online money making equation.

All traffic isn’t made equal and most newcomers to Internet marketing don’t understand this principle, If your traffic isn’t targeted or at the right point in the buying cycle traffic is just traffic which in most cases won’t equate to sales. An example of this is if I were to sell keyword tools and the traffic that was being directed my way were actually looking for autoresponders,  what realistic chance do I have of selling them a keyword tool when they are actually looking for something else, this is an unfortunate practice that many lead generating products offer.  People get coerced into buying lists or traffic that in many cases are not relevant to their product they are promoting, but you get traffic so the seller’s obligation is fulfilled, traffic as advertised.


Once inside Lead Lightning you get the opportunity to sell Lead Lightning to prospective buyers. The bulk of your Lead Lightning training revolves around the selling techniques used to sell the Lead Lightning System making this program an MLM program in my view,  the success of the program appears to be heavily linked to recruitment. There is not a lot of value that I can see for your $7,  that  low fee is there to get you through the door which puts you in line for more upsell offers down the line that are hard to refuse,  no one wants to pass up commissions and that’s what you will have to do if you pass up on these upsell offers. One thing leads to another, no pun intended,  and the next thing you know you are in deep with a bill greatly exceeding your $7 investment.


Yes,  technically you could make some money with this program under the regular $7 membership but it’s minimal in comparison to the systems subsequent offers.  I feel in the end the risk of losing money has to be a consideration when you buy into in the Lead Lightning program given the fact that $7 will not be the only money you spend in this program.


Starter membership: This is the $7 membership that got you through the door, you will receive $6 for anyone that signs up under you.

Silver Membership: This is a $29.97 monthly membership that will earn you commissions of $15 a month for any recruit that pays the monthly $29.97  fee.

Gold Membership: $53.97 is the monthly membership which allows you to receive a recurring monthly commission of $20 as long as the recruit purchases this package and stays enrolled.

Diamond Membership: This is a one time payment option on top of one of the previous membership options. You will receive a one time commission of $100 on the sale of this membership.

Platinum Membership: This is a one time payment option that will cost you $497, your commission from a sale of this membership is a one time commission of $400

As you can start to see this program will end up costing you a lot more than $7. The Lead Lightning program operates on a “lottery ticket” mentality, you can’t win unless you buy!   Do you think you have the self discipline to pass up your commissions to one of your recruits?  If someone signs up under you and buys a Gold membership for example which you haven’t bought you get zip,  you do the work and your recruit gets the commission, you will have to make that decision at one time or another!


Lead Lightning is obviously not a scam, it does offer something for your money, not much but something. Lead Lightning is a sales funnel for a more expensive offer,  I really don’t see the point in paying $7 just to find out that you need to spend more!